How to Measure PR ROI in 2026
PFG Team Published on: 26/11/2025
PR ROI is no longer just "coverage equals success." With AI, analytics, and multi-channel campaigns, you can measure the real impact of PR on leads, revenue, and visibility.
PR Basics
PFG Team
The Complete PR Plan for Launching a New Product
PFG Team Published on: 25/11/2025
Product launches are your biggest opportunity to build momentum. They are the moment when media attention is easiest to capture. They are when customers are most curious and most likely to try something new. They are when early coverage creates a snowball effect that carries you for months.
PR Basics
How to Build a PR Media List That Actually Works
PFG Team Published on: 21/11/2025
A strong media list is the foundation of successful PR campaigns. Without it, even the best pitch will fail.
PR Basics